The Internet of Packaging

The Future of Brand Connection

About

We believe that connected packaging is the brand owned medium of the future. We are building a community of innovative marketers, creative technologists, connection platforms and media specialists to change the way connected packaging can build brands. We want you to join us.

Next Event

The Internet of Packaging: The Future of Brand Connection

Thursday, October 25, 2018


Join us at the Ace Hotel Chicago to gain exclusive insights into the Internet of Packaging.


09:30 - 17:00 CT
Ace Hotel, 6th floor
311 N Morgan St, Chicago, IL 60607

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Agenda

09:30

Register + Continental Breakfast

10:00

Welcome + Intro

10:10

The Current State of The Internet of Packaging

Mark Hewitt, SGK
10:45

The Importance of Experiences for Brands and Why Connected Experience Design Matters

Joe Pine, Strategic Horizons
11:25

Break

11:50

The Creative Power of Augmented Reality

Caspar Thykier, Zappar
12:20

Lunch

1:20

Digitizing FMCG Now

Curt Schacker, EVRYTHNG
1:55

How Connected Packaging Can Help Brands Tell Their Story from the Shelf Out

Peter Borowski, formerly PepsiCo/SC Johnson/Kraft
2:25

Break

2:45

From SmartLabel to Smarter Label

Mike Fox, SGK
3:20

Evaluating the ROI and Role of Connected Experiences

Paul Simonet, Anthem
3:50

Closing Statements

4:00

Cocktails + Networking

Venue



Click here to view the Ace Hotel website

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